-- by James Wagner, The Contra Costa Times (CA):

For years, America's most popular sport, professional football, has sought to spread into more Latino households.

At the same time, a local billionaire, Ed Roski Jr., has been hoping to end Los Angeles' NFL curse by buying and moving an existing team here.

So is heavily Latino Los Angeles County an ideal place for this expansion?

With Latinos nationwide not only growing in number but also in spending power, some argue this region may be a great place for the NFL to move a team and build that ethnic fan base. 

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