-- by Cristina Lopez-Gottardi, CNN:
Hispanics have become a powerful force in American politics, and yet in recent days there has been growing concern that they might not turn out for the November midterms now just weeks away. But earning their vote may be more straightforward than imagined. Targeted policy solutions focused on education and bread-and-butter issues, in combination with voter mobilization efforts and a nuanced approach to diversity, can pave the way for either major party to gain favor with this increasingly powerful demographic.
In advance of the 2016 presidential campaign, both political parties announced efforts to court the growing US Hispanic population. The Republican Pparty in particular -- with its 2013 "Growth and Opportunity Project" -- called for a meaningful focus on minorities and even advocated for comprehensive immigration reform. And yet President Trump pursued a very different strategy, ignoring the report's advice, still garnering 28% of the Hispanic vote -- despite his offensive tirades against them. Though Trump's rate is much lower than George W. Bush's 44% Hispanic support in 2004, it was roughly on par with Mitt Romney's 27%.